7 Strong Reasons to Learn Copywriting Whatever You Do

Studying copywriting, like any other field, takes time. And time is an irreplaceable resource and it is a pity to spend it on something that may become obsolete or irrelevant in the future. So let’s now look at 7 strong reasons that you did the right thing by deciding to learn copywriting.

Reason #1. Evergreen field of study

Copywriting is not just unique texts. These are the skills of working with information, people, their needs and tasks. This means that as long as people are alive, copywriting will always be relevant. Even if the media changes and everyone suddenly switches to voice messages or videos, nothing will change. Just because copywriting is not about the text, but about what and how you say through the text or through any other media channel.

Learning copywriting is always beneficial because it is an evergreen field.
Learning copywriting is always beneficial because it is an evergreen field.

Reason #2. Copywriting is a skill for life

You use copywriting all the time in real life, sometimes without even thinking about it. Because any relationship with people is a sale: selling an idea, selling an opinion, selling an emotion. Negotiate with the client even before you took the text to work. Convince the child to eat soup when he does not want it. Finally, calm down a colleague or friend who has been yelled at by the boss. It’s all about copywriting. And the better you own it, the more benefits you get from life.

Reason #3. Dozens ways to menetize

Unlike other areas in which you can work and earn money only by getting a job in a large company, copywriting is more flexible and versatile. And you can choose one of the many ways to earn money with it. For example, if you are young and lively, then you use copywriting for a career or your business. If you are older and you don’t need extra hassle with clients and bosses, you start your own content project. Finally, you can combine different methods to further increase your income.

Reason #4. When you learn copywriting you train your brain

Since you process a huge amount of information when solving copywriting tasks, this is a great way to train your brain in different areas. You also increase your reading, erudition, and communication skills. But, most importantly, you strengthen current and develop new neural connections, and this, according to scientists’ research, protects against dementia and Alzheimer’s disease (I really hope that it is).

Studying copywriting you develop your brain and create new  neural connections.
Studying copywriting you develop your brain and create new neural connections.

Reason #5. Self-realization

When you do real copywriting (rather than rewriting texts with unique words), you eventually come to the conclusion that working only for clients is like filling a bottomless barrel. Yes, the client pays money, but you want something more. Something of your own. Create something more meaningful than just money.

And here copywriting helps you three times: at the stage of thinking, at the stage of preparing information and at the stage of selling your idea to other people. It doesn’t matter what kind of idea it is: your own business, blog, a charitable foundation or something else. You feel the need for self-realization, and you satisfy it, filling life with additional meaning.

Reason #6. Learning copywriting makes you relatively independent

Since copywriting is a mental work, you are not tied to a place, a region, or any complex material and technical base. Therefore, if something suddenly happens – you can always take your laptop under your arm and change the location, organization or even country. Even if you just want a change of scenery and work on the terrace of an autumn cafe in the park, wrapping yourself in a blanket and sipping hot cocoa, tea or coffee.

Once you master copywriting, you can work anywhere
Once you master copywriting, you can work anywhere

Reason #7. New useful contacts (networking)

Copywriting constantly introduces you to new people, even if you are a hardened introvert. Even if you basically don’t leave the house to go to the store, ordering delivery. Even if you live in the desert. Copywriting is about communication, so you always find people, face-to-face or virtual, communicate with them in person or online, and use those contacts to move forward. And that’s good, because you’re getting stronger.

As you can see, copywriting makes you better and makes your life easier, no matter what you do. So there is no reason not to study it. Rather, on the contrary. By refusing to learn it, you lose more. And to understand what it is, try to look at these lessons. They are simple and free.

Here’s the page with all lessons.

Best regards, Dan.

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